Marketing  Highlights Centennial Celebration: 100 Years, 1905-2005
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July 2004
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Meet Marketing's Finest of 2004...
By Mary Chin

COBA Awards Banquet Students

 


Marketing’s 2004 scholarship recipients are as diverse as they are similar. Hometowns literally span the globe - ranging from Springfield, Missouri to as far away as Nairobi, Kenya. These scholarship winners were asked to respond to a few questions about themselves – favorite TV show, musical artist, and destination city. And, to add some spice to the typical questions, they were posed with a few fantasy suppositions such as the ideal job, which reality television show you would like to participate in, and where they see themselves in ten years.

How were the scholars similar? When asked “who is the most influential person in your life?” the overwhelming response was “a parent.” Another question, “was there a significant factor that led you to SMS?”, also had a common theme in the answers – best value for the money. Ah, true marketers from the onset! Indeed, marketing may be the unifying link among these diverse scholars, but their ambitions, habits, and dreams make them unique. For a sampling of what Marketing’s finest aspire to, continue reading…And, congratulations to our outstanding scholarship winners for 2004.

Lindsey M. Beckman
Ronald Coulter Outstanding Marketing Research Student Scholarship

Dr. Ronald Coulter to Lindsey BeckmanLindsey Beckman, a graduate of Melville High School in St. Louis, Missouri, majors in marketing research. When asked ‘why marketing?’ she responds, “It is the most interesting area in business to me. As a consumer, I enjoy learning about what makes us make our decisions.” Beckman’s dream job would be “working in marketing research at Proctor & Gamble or Anheuser-Busch.”  Beckman’s favorite trip? Salzburg, Austria, which may explain her answer to where she’d like to be in ten years – Europe. Beckman notes that she has no daredevil hobby she would consider, since she is “fine being conservative.” The one reality show she would participate in is also her favorite TV show,  Real World.

John Gary Clarke
Springfield / Branson Regional Airport Logistics and Transportation Scholarship

Dr. John Kent to John ClarkeLogistics major John Clarke hails from St. Louis and is a graduate of DeSmet Jesuit High School. Clarke’s response to his fantasy dream position and where he sees himself in ten years is one and the same – “in field management with Burlington Northern Santa Fe in San Diego.” The best place Clarke has traveled – Puerto Penasco, Mexico. Other favorites include The Dave Chapelle Show (TV), musical artists – Notorious B.I.G., and Sublime. Clarke’s choice for reality show participant is Elimidate.

Sarah E. Davison
Dr. & Mrs. Robin H. Luke Outstanding Student in Marketing Award

Dr. Robert Luke to Sarah Davison Award winner Sarah Davison is an advertising and promotion major from Wentzville, Missouri.  Davison chose marketing as her major because “I wanted to be involved in business, and marketing fit my personality the best.” Looking forward ten years, Davison would “like to be a partner at a corporate law firm, and happily married with a Newfoundland and a Saint Bernard.” Spain is the one place she wants to visit in her lifetime. Regarding participation in a reality show, Davison’s choice is Real World with Friends being her favorite TV show.

 

(continued)

Elizabeth L. Henry
Ronald Coulter Outstanding Marketing Research Student Scholarship

Marketing research major Elizabeth Henry, is a graduate of Lebanon High School in Missouri. Henry selected marketing research as her field of study because “it is the area of business that interests me most and I enjoy it.” Where Henry would like to be in ten years? “Graduated with my masters and working in a larger city,” she says. “I would like to go to New York City, Chicago, or London. Maybe I’ll be thinking about getting my PhD.” You’ll likely find Henry watching the TV show The Apprentice and the one daredevil hobby she would like to try is rock climbing.

"Indeed, marketing may be the unifying link among these diverse scholars, but their ambitions, habits, and dreams make them unique."

Brooke D. McDowell
Marketing Department Scholarship

Scholarship recipient Brooke McDowell majors in sales and sales management with a minor in international management. A native of Springfield and graduate from Glendale High School, McDowell has traveled extensively, recently completing her Spring 2004 semester in London. It is difficult for McDowell to list a single favorite travel spot; she has experienced several fabulous places. “I love London, the Western Coast of Ireland, and Italy and Germany are wonderful, too.” A few places she looks forward to visiting in the future include Australia and New Zealand. McDowell’s fantasy position is “to be the CEO of an international pharmaceutical or medical device company, or the U.S. Ambassador to the UK.” In ten years she sees herself as “a successful business woman, happily married, and maybe with a child or two.” Lastly, McDowell answers that skydiving is the one daredevil hobby she would like to try.

Georgina Dawn Ochieng
Missouri
Motor Carriers Association Logistics and Transportation Scholarship

Dr. John Kent to Georgina OchiengGeorgina Ochieng, a logistics and transportation major, comes to SMSU by way of Nairobi, Kenya. Ochieng landed in Springfield by following family – she has both an aunt and brother who graduated from SMSU. Ochieng selected marketing as her major “because it is versatile with career opportunities in many industries.” In ten years, Ochieng would like to be working for FedEx in the Memphis corporate office, or a European equivalent. She also wants to visit Malta or New Zealand, but her homeland in “South Africa is the most colorful country in the world.” Favorite television shows include 7th Heaven and L.A. Law. And, the one reality show she would participate in is Survivor.

Other Marketing award winners include:

Sarah Jean Armstrong
Marketing Employers’ Scholarship

Sara Elizabeth Cockrell
Ronald L. Coulter Outstanding Marketing Research Student Scholarship

Jonathan C. Hansen
Ad Club Outstanding Member Award

Mallika Kapila
Marketing Department Scholarship

Suny Ndem
SMSU Marketing Club Outstanding Member

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