Marketing  Highlights Centennial Celebration: 100 Years, 1905-2005
A newsletter of the
Department of Marketing

May 2005

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SMSU, Marketing Department Ventures Down a New Road


In March, Governor Matt Blunt signed the long-awaited bill that will change SMSU to MSU, effective August 28, 2005. After a nineteen year quest, the University gains a new name and mission. Quoted in the NewsLeader, Governor Blunt said, "MSU reflects what the university does...It's good for Missouri and higher education in the state."

 

For the Marketing Department, other changes are also in store. New classroom offerings and learning opportunities abound as the University heads into its second century. Dr. Linda Pettijohn will spend the Fall 2005 semester in London teaching in the Missouri London program. Marketing faculty continue to go to and from the SMS branch campus in Dalian, China. Along with the traditional classroom setting, courses are now offered via the web and through distance learning as well.

 

And yet some things will not change. The Marketing faculty takes pride in continuing to develop close, personal ties with their students, watching them grow, develop and ultimately succeed in their chosen fields of business.

 

Yes, we are charting a new course on a new path. There may be bumps along the way, but what an adventure awaits! Join us in the countdown over the next few months as we celebrate our history as SMSU and move to our future as MSU.

REFLECTIONS

Dr. Robin LukeWhat a spring semester! With an impending name change and new president, a new faculty member joining the department and the news that the Princeton Review will be including SMS in their next publication as one of the best business schools in the nation, only winning the lottery could be better!
More

 

ALUMNUS ACTION

Marketing Couple Make Their Impact
Meet alum Steven and Angie Vincent -- a marketing "power couple." Promoting and selling medical products, he for Stryker Corporation and she with Japanese based Eisai, is a marketing area where both have proven successful.  More

STUDENT SPOTLIGHT

Meet Marketing's Baseball Bears
Now that longer days and warmer weather have returned, marketing majors and SMSU Baseball Bears, Scott Nasby and Tim Rafferty divide their time between Glass Hall and Hammons Field. As they wrap up their last semester, they talk of their baseball experiences and plans for the future... More

FACULTY FOCUS

A Candid Conversation - Dr. Allen Schaefer...
What's the "scoop" on Marketing's Dr. Allen Schaefer? While he may appear fairly quiet and reserved, many students have a different story to tell. Learn more about the faculty member.
More

MARKETING BUZZ

Marketing Student Leaves Her Mark Through Public Service...
Despite taking a full classload, working part-time and being on the SMS Ad Team, senior Jessica Roper still had time to "live out" the University's public affairs mission.  More

L&T Student, Sandra Mitchell, Honored
Graduate student, Sandra Mitchell, has been selected to participate in the 2005 Leadership Development Conference in Washington, D.C.  More

Marketing Yourself Classes Host Annual Networking Dinner!
Marketing Yourself students invited prominent area business leaders to serve as their guests at this annual SMSU event. More

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